WE SHIP INTERNATIONALLY TO ALL DESTINATIONS

Fashion: It’s neither black or white

Posted on June 24 2015

Fashion as we know has become arepresentation of a range of personalitiescovering boho, gothic, minimalism andmuch more. As trends begin to develop,certain styles of clothing are more appealingto particular minority groups however in astereotypical manner.

For example, florals and striped prints onwide legged capri shorts and loose lapelshirts, are more appealing to North EastAsians. However, vibrant colours withtighter fitting are more appealing to Afro-Caribbean’s.

Through this we realize that fashion is not depicted through one straight eye- lens but there are different shades of it. Consumers find the angle that is equivalent to their personalities and what they find fashionable. Regardless of this, what is seen as fashion in one location doesn’t apply to another location.

In the words of an iconic fashion figure Coco Chanel, 'In order to be irreplaceable one must always be different.' With that said, it also highlights the non existence of universal fashion proving that through every personality and ethnic minority fashion can be expressed by that format in the form of style.

About The Author: Anna Efah

This article was written by Anna Efah, a social media intern of Ohema Ohene. She is currently studying Fashion Journalism as a bachelors degree. Aroused by the beauty in Africa, Anna seeks to explore it further under through her work experience at Ohema Ohene.

Recent Posts

Follow us on Instagram

@@OHEMAOHENE On Twitter

Like us on Facebook

Join our Mailing List

Sign up to our mailing list and get £10 off your first purchase.

SPECIAL OFFER


Get 15% OFF using Voucher code '20FTOH2' enter at checkout

SPECIAL OFFER


Get 10% OFF using Voucher code 'OHST10' enter at checkout

MEN'S SIZE GUIDE


LADIES SIZE GUIDE


LADIES SHOE GUIDE